- Six Steps to Create a Winning Digital StrategyReading Time: 3 minutes
These days, prices, reviews and other traditional differentiators are available through a quick web search. The organizations that thrive are the ones that create memorable digital strategies, something that meets and exceeds the customer’s needs and requirements.
- Canada Budget 2022Reading Time: 5 minutes
If you’ve been following the news over the last week, you’ll know that the Liberals already slow-walked most of their biggest budget announcements before tabling it in the House yesterday afternoon. The Government signalled its intent to stem pandemic supports, tackle housing affordability, launch the NDP’s dental care initiative, fulfill the pledge to fund the national childcare rollout and boost our military spending. The bill, entitled “A Plan to Grow Our Economy and Make Life More Affordable” contains few surprises.
- Framing the Information AgeReading Time: 4 minutes
Colonel John Richard Boyd (retired) was a United States Air Force pilot, and later a combat instructor and military strategist during the second half of the 20th century. He is perhaps best known for his articulation of the OODA loop, a decision-making framework he trained fighter pilots to use during aerial combat. OODA stands for Observe, Orient, Decide and Act, and during the complexity and confusion of an air battle, those pilots who could move through the stages of the OODA loop more quickly than an opponent most often prevailed.