Your new competitive advantage.

We help brands harness the power of people, data and strategy to solve problems, drive revenues and win fans.

What we do.

“In the 25 years I’ve known and worked with Adam, I’ve seen him successfully build high-performing teams in the technology, political, non-profit, and financial services sectors. He’s a true high-performing professional.”

Jay Litkey
SVP Cloud Management, Flexera

“During my time as President of the Liberal Party of Canada, Adam had a very difficult job but he handled it with charm and professionalism. Despite the challenges faced by the Party, he built strong and lasting relationships with many senior officials across the country and ensured the Party had the necessary funds to fight elections.”

Doug Ferguson
Lawyer and Professor

“Adam understands how to shape and frame messages for greatest impact. He understands narratives and the power of appealing to both the heart and the head. I would trust him with any communications challenge.”

Andrée Dion
Communications Manager, Canadian Food Inspection Agency

“I had the pleasure of working with Adam for several years in Ottawa and found him to be a voice of reason and a champion of innovation. Adam is not afraid of taking chances while always supporting his colleagues.”

Gosia Radaczynska
Senior Vice-President, AlayaCare

“During the Federal election, while I was volunteering with the LPC, Adam identified a gap in the Party’s messaging and communications whereby thousands of Canadians were not having their policy questions answered. Although outside Adam’s scope of work, he quickly assembled and trained a team of volunteers to work through the backlog and make sure every inquiry and question was answered.”

Scott Willis
Climate Policy Specialist

“Adam is a true professional with an exceptional work ethic combined with intelligence, creativity and desire to make a real difference. A significant asset always to our team, it was a pleasure to work with him.”

Rocco Rossi
Former President and CEO, Ontario Chamber of Commerce

“I asked Adam to be a keynote speaker at the Performance and Planning Exchange Symposium where he delivered an exceptionally well-received presentation on his work with the Shepherds of Good Hope. It couldn’t have gone better.”

Katie Brown
Chief of Staff at Office of Superintendent of Financial Institutions Canada

“I’ve seen Adam diplomatically express a contrary opinion to the consensus in a room of professionals and eloquently convince people that his perspective is the right one. It takes courage to be different than the crowd, but the value it brings is immeasurable.”

John Peters
Partner in the Advocacy Department, Gowlings WLG

“During my time working with Adam at United Way, I saw him transform an underperforming, outdated Marketing Department into an innovative and high-performing digital team. It was an amazing transformation that helped United Way re-establish itself in the modern digital philanthropic landscape.”

Brendan Mullen
Marketing Executive, Automotive Industries Association (AIA) of Canada

“I worked with Adam on the renewal of a complex $30M account. The client wasn’t happy with the way things were going and it was clear that they were exploring alternatives. Adam was able to step in and reset the discussion, eventually resulting in the renewal of the account with several new concessions made by the client.”

Rob McCulloch
Associate Vice-President, University of Ottawa (retired)
01

Digital Strategies

Harnessing the Power of Artificial Intelligence for Optimal Results

  • Enterprise-Level Planning: Tailored strategies to drive growth and success at the enterprise level.
  • Technology Project Management: Managing all sizes of technology projects to ensure effective planning through implementation.
  • Conversion Optimization and Retention: Maximizing results and enhancing customer loyalty through data-driven insights.
  • Measurement and Analytics: Comprehensive analytics and measurement solutions to track performance and drive data-informed decision-making.
02

Government Relations

Building Connections, Influencing Opinions, and Enacting Change

  • Research and Analysis: Comprehensive research and analysis provide deep insights into policy environments and public opinion, enabling targeted strategies that resonate with stakeholders including the broader community.
  • Public Engagement: We focus on direct engagement with the public, utilizing digital platforms and grassroots strategies to amplify your voice and influence public sentiment and policy decisions effectively.
  • Strategic Advocacy: Shifting from traditional lobbying, we guide you in communicating directly with citizens, fostering grassroots support that compels policymakers to take action.
  • Policy Influence: We craft concise, persuasive policy recommendations that align with public interests, driving discourse and catalyzing positive change in government policies.
03

Strategic Communications

Compelling Messaging that Ignites Change and Inspires Action

  • Issues and Reputation Management: Proactive management of issues and reputation to protect and enhance your brand’s standing.
  • Turnkey Digital Campaigns: Creative end-to-end digital campaign solutions designed to captivate audiences, amplify your message, and drive desired outcomes.
  • Monitoring, Measurement, and Refinement: Continuous review and fine-tuning of communication strategies to optimize impact and effectiveness.
  • Content Creation and Narrative Building: Compelling and persuasive messaging that resonates with your target audiences and drives meaningful engagement.
04

Fundraising

Leveraging Relationships, Inspiring Support, and Driving Impact

  • Strategic Thinking: Developing personalized revenue strategies aligned with organizational goals and mission.
  • Fundraising Techniques and Tools: Utilizing diverse revenue generating approaches and leveraging tools to maximize fundraising success.
  • Relationship Building: Cultivating strong connections with donors, sponsors, and other stakeholders.
  • Donor Stewardship: Nurturing long-term relationships, recognizing donors, and providing unparalleled service.
05

Strategic Consulting

Leveraging expertise across industries for comprehensive, multi-faceted strategic consulting

  • Objective Perspectives: Fresh insights, challenging assumptions, and uncovering new opportunities for clients’ sustained growth.
  • Scalability and Flexibility: Effectively navigate diverse industries and evolving client needs, while optimizing outcomes through adaptable approaches.
  • Access to Networks and Resources: Leverage influential connections and valuable partnerships for a strategic advantage, while unlocking new opportunities and growth.
  • Learning and Capability Development: Ignite growth and empower individuals and organizations to excel through ongoing skill enhancement and empowerment.

“I’ve seen Adam diplomatically express a contrary opinion to the consensus in a room of professionals and eloquently convince people that his perspective is the right one. It takes courage to be different than the crowd, but the value it brings is immeasurable.”

John Peters
Partner in the Advocacy Department, Gowlings WLG

“During my time as President of the Liberal Party of Canada, Adam had a very difficult job but he handled it with charm and professionalism. Despite the challenges faced by the Party, he built strong and lasting relationships with many senior officials across the country and ensured the Party had the necessary funds to fight elections.”

Doug Ferguson
Lawyer and Professor

“During my time working with Adam at United Way, I saw him transform an underperforming, outdated Marketing Department into an innovative and high-performing digital team. It was an amazing transformation that helped United Way re-establish itself in the modern digital philanthropic landscape.”

Brendan Mullen
Marketing Executive, Automotive Industries Association (AIA) of Canada

“In the 25 years I’ve known and worked with Adam, I’ve seen him successfully build high-performing teams in the technology, political, non-profit, and financial services sectors. He’s a true high-performing professional.”

Jay Litkey
SVP Cloud Management, Flexera

“Adam is a true professional with an exceptional work ethic combined with intelligence, creativity and desire to make a real difference. A significant asset always to our team, it was a pleasure to work with him.”

Rocco Rossi
Former President and CEO, Ontario Chamber of Commerce

“I worked with Adam on the renewal of a complex $30M account. The client wasn’t happy with the way things were going and it was clear that they were exploring alternatives. Adam was able to step in and reset the discussion, eventually resulting in the renewal of the account with several new concessions made by the client.”

Rob McCulloch
Associate Vice-President, University of Ottawa (retired)

“I asked Adam to be a keynote speaker at the Performance and Planning Exchange Symposium where he delivered an exceptionally well-received presentation on his work with the Shepherds of Good Hope. It couldn’t have gone better.”

Katie Brown
Chief of Staff at Office of Superintendent of Financial Institutions Canada

“I had the pleasure of working with Adam for several years in Ottawa and found him to be a voice of reason and a champion of innovation. Adam is not afraid of taking chances while always supporting his colleagues.”

Gosia Radaczynska
Senior Vice-President, AlayaCare

“During the Federal election, while I was volunteering with the LPC, Adam identified a gap in the Party’s messaging and communications whereby thousands of Canadians were not having their policy questions answered. Although outside Adam’s scope of work, he quickly assembled and trained a team of volunteers to work through the backlog and make sure every inquiry and question was answered.”

Scott Willis
Climate Policy Specialist

“Adam understands how to shape and frame messages for greatest impact. He understands narratives and the power of appealing to both the heart and the head. I would trust him with any communications challenge.”

Andrée Dion
Communications Manager, Canadian Food Inspection Agency

Latest Blog Posts

October 28, 2024

The Crystal Ball of U.S. Election Cycles U.S. elections are high-stakes arenas for testing cutting-edge communication strategies, and setting global standards that quickly filter into companies, non-profits, and other organisations. For marketing and communications professionals, observing U.S. elections isn’t just insightful—it’s essential for staying ahead

September 23, 2024

This year, global elections are more significant than ever, with 4.2 billion voters across 78 countries casting their ballots. As the world braces for change, businesses must be prepared for political turbulence that could reshape regulations, markets, and trade. In Canada, political risk is front

August 22, 2024

Earlier this week, I had the privilege of sitting down with the Office of the Superintendent of Financial Institutions (OSFI) to discuss the rapidly evolving role of Artificial Intelligence (AI) in Canadian financial institutions and its implications for federal financial regulators like OSFI. This conversation